INTRODUCTION
i. HISTORY and BACKGROUND
In year 2001, Express Solution Marketing Corporation began its business in the appliance industry as the exclusive distributor of the Midea brand air conditioners, china's no. 1 brand in Export Sales of Aircon worldwide. The company was also authorized to sell other Midea home appliance products such as refrigerators, freezers, washing machines, and microwave ovens.
Year 2003 was again a milestone for our company, as we have won partnership with Jiangsu Little Swan Group Company Limited who has been in th no. 1 position in China in the washing machines manufacturing business for several years. Partnership with the Jiangsu Group has led our company to launch additional models of upright and chest freezers, refrigerators, and a full category line-up for washing machines.
Express Solution Marketing Corporation also include EXSOL product line-up such as LCD TVs, 6-in-1 Home Entertainment Packages, Color TVs, Gas Ranges, built-in-hobs and gas stoves, refs and freezers, water dispensers, induction cookers, electric fans, and other small appliances. Importation of EXSOL items began in year 2003 and has been gaining recognition in the market not only because of its quality, but also because of its value for money.
Year 2007, our company has been awarded to be a business partner of PRIMA, considered to be one of world's best makers of flat display panels, high definition set top boxes, and telecommunication products. With this partnership, our company is able to launch new line-up of LCD TVs from 15inch to 47inch, and color televisions.
As the firm is continuusly gaining ground in the appliance industry, it aims to further expand its business in the commercial and industrial markets. paving way for the launching of its newest product, the EXSOL Evaporative Airconditioners.
Evaporative Airconditioner is widely used in many parts of the world and has become most popular in business establishments and residential houses as in only uses NATURAL, RENEWABLE ENERGY (Air and Water), is most Cost-Efficient, and produces only NATURAL FRESH AIR. It is an Energy-Saving and Environmental-Friendly cooling system that aims to provide cool air in residential, commercial, or industrial establishments without the use of freon. With this technology, EXSOL could provide its customers huge amount of savings in electricity costs of up to 80% compared to using a traditional refrigerated airconditioner.
Today, Express Solution Marketing Corporation has more than 20 different kinds of Consumer Electronics and Home Appliances from LCD and Color TVs, AUDIO-VIDEO, HOME AND COOKING APPLIANCES, and EVAPORATIVE AIRCONDITIONERS, for commercial and industrial markets. We are also the exclusive distributor for MIDEA Small Appliances. With our brand umbrella "NEW LIFE, NEW TECHNOLOGY", it is the main thrust of our company to provide customers with innovative, top quality appliances at affordable prices.
ii DISTRIBUTION CHANNELS
We have distributed our products to major appliance dealers nationwide. A separate division called the IS (Institutional Sales) handles all corporate ccounts. Our company also has expanded to six(6) showrooms in major key cities nationwide with a plan to open two more showrooms at the last quarter of 2009.
In year 2001, Express Solution Marketing Corporation began its business in the appliance industry as the exclusive distributor of the Midea brand air conditioners, china's no. 1 brand in Export Sales of Aircon worldwide. The company was also authorized to sell other Midea home appliance products such as refrigerators, freezers, washing machines, and microwave ovens.
Year 2003 was again a milestone for our company, as we have won partnership with Jiangsu Little Swan Group Company Limited who has been in th no. 1 position in China in the washing machines manufacturing business for several years. Partnership with the Jiangsu Group has led our company to launch additional models of upright and chest freezers, refrigerators, and a full category line-up for washing machines.
Express Solution Marketing Corporation also include EXSOL product line-up such as LCD TVs, 6-in-1 Home Entertainment Packages, Color TVs, Gas Ranges, built-in-hobs and gas stoves, refs and freezers, water dispensers, induction cookers, electric fans, and other small appliances. Importation of EXSOL items began in year 2003 and has been gaining recognition in the market not only because of its quality, but also because of its value for money.
Year 2007, our company has been awarded to be a business partner of PRIMA, considered to be one of world's best makers of flat display panels, high definition set top boxes, and telecommunication products. With this partnership, our company is able to launch new line-up of LCD TVs from 15inch to 47inch, and color televisions.
As the firm is continuusly gaining ground in the appliance industry, it aims to further expand its business in the commercial and industrial markets. paving way for the launching of its newest product, the EXSOL Evaporative Airconditioners.
Evaporative Airconditioner is widely used in many parts of the world and has become most popular in business establishments and residential houses as in only uses NATURAL, RENEWABLE ENERGY (Air and Water), is most Cost-Efficient, and produces only NATURAL FRESH AIR. It is an Energy-Saving and Environmental-Friendly cooling system that aims to provide cool air in residential, commercial, or industrial establishments without the use of freon. With this technology, EXSOL could provide its customers huge amount of savings in electricity costs of up to 80% compared to using a traditional refrigerated airconditioner.
Today, Express Solution Marketing Corporation has more than 20 different kinds of Consumer Electronics and Home Appliances from LCD and Color TVs, AUDIO-VIDEO, HOME AND COOKING APPLIANCES, and EVAPORATIVE AIRCONDITIONERS, for commercial and industrial markets. We are also the exclusive distributor for MIDEA Small Appliances. With our brand umbrella "NEW LIFE, NEW TECHNOLOGY", it is the main thrust of our company to provide customers with innovative, top quality appliances at affordable prices.
ii DISTRIBUTION CHANNELS
We have distributed our products to major appliance dealers nationwide. A separate division called the IS (Institutional Sales) handles all corporate ccounts. Our company also has expanded to six(6) showrooms in major key cities nationwide with a plan to open two more showrooms at the last quarter of 2009.